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by Chad McDaniel, President, Execs In the Know - A Division of M.E.R. Inc. - April 29, 2015

2014 Consumer Findings - Executive Summary  

Find Out What Your Customers Want, Need, Think and Expect!
This year’s Consumer Edition of the Customer Experience Management
Benchmark Series brings into focus the experiences, preferences, perceptions
and expectations of today’s connected consumer.

Canvasing nearly 20,000 individuals, this year’s surveying provides key consumer
insights into the primary channels of support for today’s customer care
organizations. These channels include Traditional, Interactive, Mobile
and Social Media.

By aligning the focus of the Consumer Edition to match those of the Corporate
Edition, the Customer Experience Management Benchmark Series provides
complete coverage of both sides of the equation in exploration of today’s
Customer Experience.

Click Here to read the full report (pdf format)